Interesting article!
Quick question about LUFS in regards to the Streaming and iTunes section of that article, I'm sure someone here knows this and LUFS is just something I've started paying attention to
The article says they check the loudness of each track and "then a playback gain offset is calculated for each track so that they all play back at similar volumes usually -14 LUFS"
I'm experimenting using my latest song and running it through the iZotope insight meter. There are two numbers it gives for LUFS, three actually, but two that I think are relevant. Those are Integrated LUFS and Momentary Max LUFS.
When I play the entire song I end up with an Integrated LUFS of 14.1 and a Momentary Max LUFS of 9.2.
My question is when the streaming service is checking for loudness, are they looking for the average loudness or the peak loudness? i.e. is my mix too compressed because I have a peak of 9.2?