The numbers don't tell the entire story, unfortunately. Labels have sold their souls into the streaming market, because that's what the current generation is using to listen/procure music now. The key word there being "now".

How many of us remember when MySpace was THE thing. Facebook, for all its power & users, has lost a lot of its luster because of their unwillingness or inability to self-police their own service to eliminate spam, trolling, hackers, fake news/profiles/posts, etc. Just think about what music technology looked like 10 years ago. In 10 years it will be as different from now as 10 years ago is.

I take exception to the interpretation of the numbers they always trot out. I think a fair argument can be made that part of the reason for the spike in the young demographic streaming & such is because, and let's be honest here, a lot of us old fogies don't adapt or accept change as quickly as the youngsters do. I still don't use spotify, although I have a free account that I signed up for. I don't use Twitter, don't really use Instagram or Snapchat, and am a pretty moderate Facebook user.
I also don't buy/stream/procure a whole lot of music, for two reasons: 1) listening to music is a bit like work to me given my profession, and 2) very little music is being released that appeals to my musical tastes. I'll bet there's a lot of people out there like me on the latter point.

It's always been a young persons' business, but I call BS on the idea that consumers over the age of 25 aren't interested in music - they're just not interested in the juvenile-targeting crap that's hogging the airwaves and filling up the spotify playlists. I wonder if a label will come along and test my theory - it gets discussed a lot in the publishing companies/music business related offices I frequent.

http://www.rogerbrownsongs.com
http://www.nashvillesongwriters.com/roger-brown