It's not new. You see Irving Mills' names on a lot of songs that he never had a hand in writing. Duke Ellington is a prime example. If you want to get in the gate, you need to pay the gatekeeper.

And the opposite happens

Otis Blackwell wrote songs for Elvis Presley and Elvis got his name on it. When Otis was asked if he minded, he said that he didn't mind at all, because if Elvis recorded it it would sell more than twice as much as anyone else's version.

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