Charlie,

As I stated above to J3 (who I think is a social media wizard, if memory serves correctly) her 3 main points are actually astute from a marketing perspective, and you could just take that and run with it.

The former head of marketing for Chase who was the dad of one of my best friends once told me:

"There is really only one marketing question. Why should the customer care?"

In her case, the answer she is putting out there is "My customers should care because they love Metal Orchestral Celtic and I am the best at it."

There are 25,000 girls in Nashville trying to sound just like Taylor Swift. Tell me why that will never work?

smile

On the other hand, I like this micro niche idea. I am already researching. I think I got it. I don't think I need the $997 variety now. But I may hire J3 if I get into a bind with my limited intelligence, which does happen more often than I would like to admit.