I've really been noticing the background music in ads since this thread started. Anyone who spends just one day of watching videos on YouTube is going to be inundated with ads, most of which contain music (for which somebody got paid)

In another thread I posted some links to video devices which I think have very compelling snippets of music in their ads. I'd post more, but we're all on the web, and I'm sure we've all been exposed to many of the same ads.

The takeaway this particular group should get from all this is that we have software and related skills that are perfect for the rapid development of song snippets. The remaining piece of the puzzle is "how do I translate my song writing experience into money in TODAY'S paradigm of internet ads (which is different than the previous paradigm of ads which predominantly aired on radio and TV)

HTL, if you can produce a how-to book, get it on Amazon and document its effectiveness with success stories, I think you will be well-positioned to make some money.

I think it would need to be oriented more toward marketing the service in today's world than toward the musical part of how to write jingles. Artists don't want to be told how to do their art, but they almost all need help in selling it.