Eddie,

The "Cher Effect" as it became to be known, did indeed use an early version of Autotune set to bizarre settings to create that certain sound of what I call a "mechanized yodel" snapping the sung notes ridiculous distances, complete with the digital sounding artifacts that yield a certain "artificial" sound.

It was rather successful, so of course, as is the way in the popular recording industry, there have been MANY to copycat the effect.

Last summer, while teaching the summer church school, I was walkng from the car while the kids were playing in the courtyard and I heard a young lady singing a popular r&b tune out there - and managing to near perfectly mimic the hardsnap Autotune Cher Effect with nothing more than her natural voice. I don't think she even knows what Autotune is, but I signed her up for the Youth Choir the very same day...


--Mac

Last edited by Mac; 06/25/13 11:16 AM.