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EDIT: As of 3/29, Waves announced they are are bringing "back the perpetual plugin license model, side-by-side with the new subscriptions." Since Waves is a popular plugin producer in the music community, I thought it would be worthwhile to post this. As of 3/26/2023, the only way to access new Waves plugins is via their subscription service. There are two options, each only covering a single computer: - $15/month for a limited number of plugins; or
- 25/month for all plugins
Plugins that have already been purchased will still work, but will no longer be updated. Updates for V14 plugins will continue for the duration of the current Waves Update Plan coverage. After that, the only way to get updates is via the subscription.
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BIAB – 2025, Reaper (current), i7-12700F Processor, 32GB DDR4-3200MHz RAM, 1TB WD Black NVMe SSD, 2TB WDC Blue SSD, 1TB WD Blue, 2 TB SK NVMe, 6 TB External, Motu Audio Express 6x6
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This announcement has blownup VI-Control Yep, I just finished that before posting to make sure I understood everything. There's a similar thread on KVR: https://www.kvraudio.com/forum/viewtopic.php?t=593357&start=165They both start with "No, that's not going to happen" and go to "Wow, I never thought Waves would make me miss WUP."There were a few additional Waves plugins I was considering getting, but I didn't really think they'd take this route. And if I really wanted them, I'd have bought them already.  What really not cool is Waves apparently telling their customers this wasn't going to happen. Windows users will be OK because Windows has very good backwards compatibility, but Mac users will be out of luck with their old plugins when they have to upgrade their machines.
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Their Facebook site received 200+ comments in very short order yesterday. The most negative responses I’ve ever seen regarding an audio product. And the cheaper plan does not include some of their most popular fx. We only produce about one song a month but their products are a big part of our mixes. And they dumped all over the many folks who had recently purchased their products. Zero notice until rollout. And they seemed like such a friendly and customer responsive company.
Bud
Our albums and singles are on Spotify, Apple Music, Amazon Music, YouTube Music, Pandora and more. If interested search on Janice Merritt. Thanks! Our Videos are here on our website.
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Don't ever try and be like anybody else and don't be afraid to take risks. -Waylon Jennings
PC-Win 10 Pro-Intel i9 9900 3.6 GHz-32 gig ram-SSD (X3)-AMD RX 550
AUDIO INTERFACE-Presonus FP10/Firepods
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I have a lot of Wave's effects. If I start losing them do to Win updates and/or a major catastrophic event I will have to replace them with other products. I will not go the subscription route.
IMHO I think Waves just shot themselves in the foot and may not survive if they continue down this path.
Whenever I get something stuck in the back of my throat, I dislodge it by drinking a beer.
It's called the Heineken Maneuver.
64 bit Win 10 Pro, the latest BiaB/RB, Roland Octa-Capture audio interface, a ton of software/hardware
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I read through many of the posts from the links. There are a lot of very disappointed and concerned users. I didn't read one comment from anyone who supported the idea. It will be very interesting to monitor how unsuccessful this new model is for them.
BIAB & RB2025 Win.(Audiophile), Sonar Platinum, Cakewalk by Bandlab, Izotope Prod.Bundle, Roland RD-1000, Synthogy Ivory, Kontakt, Focusrite 18i20, KetronSD2, NS40M Monitors, Pioneer Active Monitors, AKG K271 Studio H'phones
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I think they are crazy to think non-professional musicians / hobbyists, etc. would fork over that much for their products when there are many other competitive non-subscription alternatives. No more Waves for me as well.
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Perhaps the worst part is that if you use the Subscription plan, you lose all your prior licenses. 
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I remember back in the early 90s going into the big Sam Ash music store in New York and asking how I could make my recordings sound more like commercial releases. They said, use Waves Plugins, which at that time was only an EQ and Limiter. I was dissuaded by whatever the copy protection scheme was (something I recall wrote to an unusable section of the hard drive). For the past twenty years, I've used Ozone by Izotope. I suspect some others will switch over now. I would feel equally as annoyed as you all do if Izotope did something similar.
BIAB 2025 Win Audiophile. Software: Studio One 7 Pro, Swam horns, Acoustica-7, Notion 6, Song Master Pro, Win 11 Home. Hardware: Intel i9, 32 Gb; Roland Integra-7, Presonus 192 & Faderport 8, Royer 121, Adam Sub8 & Neumann 120 monitors.
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Pretty much my same experiences too, Matt.
 Steve BIAB/RB 2022, Pro Tools 2020, Korg N5, JBL LSR 4328 Powered Monitors, AKG/Shure Mics.
PC: Win11 PRO, 4 TB M2 SSD, 2 TB HD, 128 GB Memory
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Another reason why I prefer hardware synthesizers. The TX81z I bought in the 1990s still works. Total cost since I bought it is 2 battery replacements. So does my old Roland MT32, and the newer sound modules I've bought through the years. Once paid for, they are mine.
I don't like paying over and over and over for the same things. I also avoid all subscription services that are not absolutely necessary, like my web host, ISP, phone, etc.
Being a self-employed musician, I never know when something like COVID will put me out of work for a year or two. Because I don't have many subscriptions, I made it through 2 years of COVID without hitting my savings account.
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Yep, it will make a bunch of people mad for sure. A lot of companies are going this route anymore. I am pretty sure they did their research beforehand, and this may be how they continue to be profitable. I suspect that all the complaints, while seemingly a bunch, are a fraction of their users and customers. But I have no idea really. People who are going to pay, are not going to post most likely, so all you ever see are complaints if you know what I mean. I imagine their target customer is not the non-professional hobbyist.
My wife asked if I had seen the dog bowl. I told her I didn't even know he could.
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Yep, it will make a bunch of people mad for sure. A lot of companies are going this route anymore. I am pretty sure they did their research beforehand, and this may be how they continue to be profitable. I suspect that all the complaints, while seemingly a bunch, are a fraction of their users and customers. But I have no idea really. People who are going to pay, are not going to post most likely, so all you ever see are complaints if you know what I mean. I imagine their target customer is not the non-professional hobbyist. Not too sure about that. Software subscriptions have been around for a long time now. Developers are looking for a steady, predictable income stream. Can't blame them. But Waves? v9 was out for a long time. I have a bunch of v9 licenses. Then they tried $29 sale prices. I bought a number of additional plugins at that price. But then I wound up with v10, v11 and v12 shells. Yeah, they started increasing the version number much more often. Why? Because the only way you could update a plugin from an earlier version was via WUP, which for me was over $200/year. Forget about it. Plus, every time you bought a new license, a new shell got created, so I had a bunch of shells for each version. Stupid design. And I refused to pay for WUP each year, so a bunch of my existing plugins had updates that I couldn't access. I bit the bullet and didn't install any Waves plugins when I replaced my desktop with a laptop before my move to France. I have been Waves-free for almost 2 years now, and frankly, I don't miss them. Some of their plugins are very good, but all were replaceable. So, my opinion is that they are late to the subscription game, which indicates to me that they are just throwing something else at the wall to see if it will stick. Adios muchachos.
Last edited by TheMaartian; 03/29/23 03:18 AM.
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Thanks Dave. Just read that also. Reassuring that they listened to their customers albeit from a financial perspective. I think many under estimated the reaction. Bud
Our albums and singles are on Spotify, Apple Music, Amazon Music, YouTube Music, Pandora and more. If interested search on Janice Merritt. Thanks! Our Videos are here on our website.
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Power to the people! I'll bet they came to realize that the hobbyist and semi-pro were the main source of their income and when many/most said they would not subscribe forced their decision. PS - I would fire their CFO.
Whenever I get something stuck in the back of my throat, I dislodge it by drinking a beer.
It's called the Heineken Maneuver.
64 bit Win 10 Pro, the latest BiaB/RB, Roland Octa-Capture audio interface, a ton of software/hardware
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Ah, late to the party.
Given how strong and universal the backlash was, this change back isn't surprising.
But since they've shown they were more than willing to burn their customers, I suspect they've done permanent damage to their brand.
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Given how strong and universal the backlash was, this change back isn't surprising.
But since they've shown they were more than willing to burn their customers, I suspect they've done permanent damage to their brand. Over the years Avid has learned this with Pro Tools. I started out as a subscriber then I realized I don't need to spend that kind of money to have the latest/greatest. I've been using perpetual for a while now. When I update, I lock in at that current version of PT for a few years until I decide to renew again. This is also more cost effective if you're not doing it for a living.
Steve BIAB/RB 2022, Pro Tools 2020, Korg N5, JBL LSR 4328 Powered Monitors, AKG/Shure Mics.
PC: Win11 PRO, 4 TB M2 SSD, 2 TB HD, 128 GB Memory
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