Here is a table that I put together showing how the world listens to music these days.
It compares what is available in BIAB standard and audiophile versions to how the world listens.

Because the quality of the music cannot be artificially increased from its source but can be compressed from a source with minimal artifacts, it opens the question of whether the standard offering of BIAB can or should increase its compressed bit rate to better match where the majority of the world is listing to music.

Of course, there are many tradeoffs in this discussion such as size of the files, hard drives that they have to ship to you versus the current 128K bit rate of the .wma file.
If the standard version is increased to at least 160 kbps to 256 kbps it would put it in the ballpark of where the majority of the world listens to music.
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Yes, there are many codecs and lossless discussions, but even MS wma 8-10 offers all the way up to a professional quality sound so it's just a matter of what is the best right size for PGM and the current majority of the music listening.

Your thoughts?

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Studio One (latest version), Win 11 23H2 , i9 -10940X 3.3 GHz, 32GB Mem, a 4K 40" monitor, PreSonus Studio Live III Console as interface/controller. secondarily test on Reaper, Cakewalk, and S1 on Surface Pro 3 Win 10 (latest versions).