As a new “younger” user of the program (40) myself, I do appreciate the functionality of the program. Unfortunately I do find the user interface VERY dated, cumbersome and unintuitive. This would certainly be a turnoff for younger users who might look to pickup the program. Again, even the actual website to pick which version you want feels 10-15 years out of date in style and formatting. Both of these issues would help to put younger people off from even trying the program, which is a shame as I do find it useful and produces some good results.
"user interface VERY dated, cumbersome and unintuitive"
"10-15 years out of date in style and formatting"
I had these exact same impressions 12 years ago when I first discovered BIAB (and still do). When I found this forum I was advised to listen to the songs by users in the showcase forum but that didn't sway me as most of those songs also sounded dated and uninteresting to me. Furthermore, the price to get the whole set is non-trivial; I've bought plenty of $50 tools and plugins that I didn't end up enjoying but $500-ish was a lot for me to take a chance on!
After a lot of back and forth I finally bought the software and have purchased every upgrade ever since. It is a phenomenal tool and produces incredible results! I just wish the powers that be would realize how badly the GUI and website need modernizing. I think time is running out for this tool as products like Toontrack's EZ stuff get better and more comprehensive. And also AI can now do a complete backing track almost as good as BIAB. I think BIAB will continue to do ok but will probably never reach it's full potential given it's old look and feel compared to the new tools coming online.