AI is only artificial, not intelligent. The breakthrough promised since WWII has yet to happen and may never.

With the settlement of the WGA and SAG strikes, we have already reached the stage where one must prove that work is original in order to get paid. It can be inspired or helped by AI but must be created by humans before you can go around raising money. In other words, all commercial projects fall under this umbrella. The big publishers are demanding proof—too much money at stake—and they will not pay without it. Publishing and Performance royalties are where all of the big money is in the music business.

No, I'm not talking about the millions of AI generated loops and songs that no one will ever hear. Spotify now gets over 250,000 submissions a week. How much of that gets into rotation? Practically none as we all know.

There are new commercial services promising "access to millions of royalty-free soundbites" to use in your projects. Oh really? I'm consulting on licensing issues concerning these as creators will want to be paid while protecting themselves against being ripped off—the services want to be indemnified against the rampant theft and lax security that will result. Digital watermarking is the only known protection so far that has half a chance.

I have a ringside seat plus a number of NDAs that ensure my silence beyond broad generalities.


BIAB 2024 Audiophile, 24Core/60CoreGPU Core M2 MacStudioUltra/8TB/192GB Sequoia, M1 MBAir, 2012 MBP/color]
[color=#FF0040]Digital Performer11, LogicPro

Finale27/Dorico/Encore/SmartScorePro64/Notion6 /Overture5