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Joined: May 2000
Posts: 15,944
PG Music Staff
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OP
PG Music Staff
Joined: May 2000
Posts: 15,944 |
We just made a YouTube ad for Band-in-a-Box. These are the types of ads that show on youtube, when you are wanting to view a certain youtube video, but you get interrupted by an ad, that you have to watch for at least 5 seconds, where you can skip it, or keep watching.... I don't have a YouTube link for it yet, but if you're interested, you could download it from here (tip: sometimes downloading it, and then running it from your drive is better quality than letting your browser handle the whole thing) http://nn.pgmusic.com/pgfiles/jazzu/misc/BB_3Minutes.mp4Anyway, I'd appreciate any feedback you could give us, as we are targeting this to potential new customers of Band-in-a-Box. Suggestions are welcome, because we can change this ad easily, its not like a one-shot SuperBowl commercial. Also, some suggestions about what keywords we should target would be helpful. In other words, what are the types of terms you type in to youtube that would be most relevant to the type of person that would benefit from Band-in-a-Box. For example, we have started off with terms like these: learn jazz guitar learning jazz guitar learn jazz piano blues backing tracks learning jazz piano country music backing tracks drum backing tracks jazz backing tracks jazz backing track country backing tracks backing tracks jazz smooth jazz backing tracks making backing tracks make your own backing tracks backing tracks blues creating backing tracks create backing track
Have Fun! Peter Gannon PG Music Inc.
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Joined: Jun 2011
Posts: 4,622
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Joined: Jun 2011
Posts: 4,622 |
Nice and a good step in the right direction. Songwriting tool (software) Song writing software Songwriter software You can see what I use BIAB for. What amazes me is the HUGE success of EZKeys as compared to BIAB. When it came out it it was all the buzz on just about every DAW forum. It does not hold a candle to BIAB ability to generating not only Super MIDI tracks but of course Real-Tracks from Real Musicians It was sold as a songwriters tool. I think BIAB is a hidden giant with regards to song writing. This is why I ask or a few more songwriting tools a few years back like a handy circle of fifths/ a simplified version of Harmony Navigator ( chord progression)and/or a statistical tool of next chord options. When you have time check out this crowd sourced site for progressions just as food for thought. http://www.hooktheory.com/
Studio One (latest version), Win 11 23H2 , i9 -10940X 3.3 GHz, 32GB Mem, a 4K 40" monitor, PreSonus Studio Live III Console as interface/controller. secondarily test on Reaper, Cakewalk, and S1 on Surface Pro 3 Win 10 (latest versions).
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Joined: Aug 2012
Posts: 12,865
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Joined: Aug 2012
Posts: 12,865 |
You want to catch anyone looking for loops for the country instruments: fiddle loops steel guitar loops dobro loops (we don't say "resonator"  ) country guitar loops mandolin loops drum loops drum tracks
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Joined: Sep 2007
Posts: 3,926
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Joined: Sep 2007
Posts: 3,926 |
Accompaniment software Demo creation software Demo production software Music creation software Music production software Backing tracks for performance Backing tracks for practice Melody creation/generation Solo creation/generation Chord analysis Dynamic loops
"My primary musical instrument is the personal computer."
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Joined: Jul 2000
Posts: 27,505
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Joined: Jul 2000
Posts: 27,505 |
Don't forget the tech keywords, like:
Computer Mac PC MIDI VST DAW sequencer acidized loops iPhone iPad vocal synth fret diagrams
And some user-friendly words like:
easy fun
BIAB 2025 Win Audiophile. Software: Studio One 7 Pro, Swam horns, Acoustica-7, Notion 6, Song Master Pro, Win 11 Home. Hardware: Intel i9, 32 Gb; Presonus 192 & Faderport 8, Royer 121, Slate VSX, Adam Sub8 & Neumann 120 monitors.
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Joined: May 2000
Posts: 38,502
Veteran
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Veteran
Joined: May 2000
Posts: 38,502 |
rock backing tracks rockabilly backing tracks blues backing tracks blues solos texas roadhouse blues bossa backing tracks latin jazz backing tracks funk backing tracks bluegrass beatz beats hiphop backing tracks jazz practice jazz lessons jazz improvisation bebop backing tracks dixieland backing tracks gospel backing tracks southern gospel backing tracks contemporary christian backing tracks faith music backing tracks new age music barbershop quartet arranging software swing backing tracks music practice software guitar lesson TAB tablature printing music notation latin piano jazz piano country piano rock piano blues guitar latin guitar jazz guitar rock guitar country guitar bluegrass guitar classical guitar nylon guitar fretlight guitar bass guitar bluegrass banjo mandolin bluegrass mandolin banjo software ukelele software chord chords demo song folk song children's song trumpet saxophone clarinet flute trombone drums violin fiddle cello bass violin vibraphone marimba organ jazz organ electric piano MIDI keyboard MIDI guitar WIDI chord finder music maker autoaccompaniment auto-accompaniment accompany accompaniment DX host DXi host VST host VSTi host ear training recording software DAW digital audio workstation underscoring woodshed woodshedding soundtrack soundtrack creation realtrack realtracks resldrums chord substitution key transpose key transposition lead sheet fakesheet fakebook lyrics karaoke .kar harmony barbershop strings
okay, I'll stop for now
--Mac
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Joined: Jun 2000
Posts: 2,217
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Joined: Jun 2000
Posts: 2,217 |
. Too much information. To keep viewers attention you must show people's faces. I am not making this up. Edit in some stock footage of smiling-face reaction shots. Even just a few stills would be a huge improvement. Lots of good sources for stock footage - here is one: http://footage.shutterstock.com/category/People-13/
Last edited by flatfoot; 03/07/14 10:42 PM.
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Joined: Oct 2008
Posts: 8,109
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Joined: Oct 2008
Posts: 8,109 |
The thing about BIAB is that it's a game changer that doesn't need to confine its target demographic to musicians.
Although keywords like "HOME STUDIO" might help you to zero in on musicians, consider POTENTIAL customers in other fields:
ADVERTISING, TV, RADIO (no better way to create jingles, background music etc)
VIDEO, FILM MAKING (if you make video and need royalty free music for themes, transitions, scores, etc....)
TEACHING, SCHOOL, INSTRUCTION (perfect way to add music to any curriculum or instruction video)
WEB DESIGN, PROGRAMMING, MS VISUAL STUDIO, RAPID PROTOTYPE (web sites and other programming ventures can often use music)
ANIMATION, CARTOON, COMIC (more creative pursuits that could use a source of music)
HOBBY, CREATIVE, ART, CRAFTS (creative people often find other creative outlets interesting and worthy of exploration)
The fact that you have made music creation accessible to the non-musician opens a LOT of doors that aren't open yet to SONAR, PROTOOLS, etc
Plus, I think the non musician user base would be more likely to appreciate the power that's available in your product, unlike the musician user base which tends to compare it to other music software and get bogged down in the differences.
As I watch the video, my impression is that it is geared toward musicians. It might take a different presentation to show how BIAB could be useful to other professions... but as long as the keywords were different for each video, you could tailor your ad to a wide variety of different audiences!
Great idea! Please keep us posted on your results... I assume you have a way to track the effectiveness of these ads
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Off-Topic
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Joined: Dec 2003
Posts: 24,530
Veteran
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Veteran
Joined: Dec 2003
Posts: 24,530 |
The thing about BIAB is that it's a game changer that doesn't need to confine its target demographic to musicians.
Although keywords like "HOME STUDIO" might help you to zero in on musicians, consider POTENTIAL customers in other fields:
ADVERTISING, TV, RADIO (no better way to create jingles, background music etc)
VIDEO, FILM MAKING (if you make video and need royalty free music for themes, transitions, scores, etc....)
TEACHING, SCHOOL, INSTRUCTION (perfect way to add music to any curriculum or instruction video)
WEB DESIGN, PROGRAMMING, MS VISUAL STUDIO, RAPID PROTOTYPE (web sites and other programming ventures can often use music)
ANIMATION, CARTOON, COMIC (more creative pursuits that could use a source of music)
HOBBY, CREATIVE, ART, CRAFTS (creative people often find other creative outlets interesting and worthy of exploration)
The fact that you have made music creation accessible to the non-musician opens a LOT of doors that aren't open yet to SONAR, PROTOOLS, etc
Plus, I think the non musician user base would be more likely to appreciate the power that's available in your product, unlike the musician user base which tends to compare it to other music software and get bogged down in the differences.
As I watch the video, my impression is that it is geared toward musicians. It might take a different presentation to show how BIAB could be useful to other professions... but as long as the keywords were different for each video, you could tailor your ad to a wide variety of different audiences!
Great idea! Please keep us posted on your results... I assume you have a way to track the effectiveness of these ads I agree with Pat but I think you missed a major point. Many musicians use MIDI and there was no mention or examples of MIDI. RTs are great but so is MIDI and I think you should also promote it.
The bumper sticker said "I'm a veterinarian, therefore I can drive like an animal". Suddenly I realized how many proctologists are on the road.
64 bit Win 10 Pro, the latest BiaB/RB, Roland Octa-Capture audio interface, a ton of software/hardware
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Joined: Dec 2005
Posts: 4,047
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Joined: Dec 2005
Posts: 4,047 |
+1 on Mario's posting. Also the fact that PG folks are building and promoting the "Midi Supertracks" and "Hi Q" in the new arena of improvements.
Also a high number of current members are using Ketron and other Midi sound devices with PG products.
IMHO the icing on the cake are the "improved" quality of some number of current VSTi's.
As Mario has mentioned the Realtrack sounds are great.
Last edited by seeker; 03/09/14 08:08 PM.
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Joined: Dec 2005
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Think this was posted in another thread, but "Extra" tag words can be used like this... https://www.youtube.com/watch?v=7FO-VoX9PH4click Show more scroll down to bottom. Only a subscriber to this young man enjoying his talent and use as guide for his music genre.
Last edited by seeker; 03/09/14 08:17 PM.
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Joined: Nov 2011
Posts: 99
Enthusiast
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Enthusiast
Joined: Nov 2011
Posts: 99 |
Looks like most people have all the Adwords taken care of.
As for the content, it all depends on who you think your target audience is. Do you have market research to point you in the right direction?
If you have ever been through a divorce, all your friends are the first to give you bad legal advice. You better off getting it from a lawyer (professional). Thanks for asking our opinion, but if your goals are to double or triple your annual sales - start with professional advice. Use a marketing firm to help.
Don't mean at all to insult anybody who posted earlier. I have been in sales and marketing for 25 years and today I am meeting with a firm to help do what I can't.
By the way, your ad looks great and appeals to me. If your target audience is more people like us - your spot on! We like what you've done and obviously spend lots of our time learning more by all our replies on the forum!
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Joined: Aug 2011
Posts: 11,011
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Joined: Aug 2011
Posts: 11,011 |
Royalty free music Music scores Jingles Timed jingles
A brief mention that between BIAB, RealBand and included accessories a suite of unique music production tools are available to meet the music production needs of the non music professional that requires original music.
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Ask sales and support questions about Band-in-a-Box using natural language.
ChatPG's knowledge base includes the full Band-in-a-Box User Manual and sales information from the website.
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Band-in-a-Box® 2025 for Mac® users: Build 904 now available!
If you're already using Band-in-a-Box® 2025 for Mac®, make sure to grab the latest update! Build 904 is now available for download and includes the newest additions and enhancements from our team.
Band-in-a-Box® 2026 for Windows® users: Build 1237 is now available!
Already a Band-in-a-Box 2026 for Windows user? Stay up to date and download the build 1237 to get all the latest additions and enhancements.
PowerTracks Pro 2026 for Windows is Here!
PowerTracks 2026 is here—bringing powerful new enhancements designed to make your production workflow faster, smoother, and more intuitive than ever.
The enhanced Mixer now shows Track Type and Instrument icons for instant track recognition, while a new grid option simplifies editing views. Non-floating windows adopt a modern title bar style, replacing the legacy blue bar.
The Master Volume is now applied at the end of the audio chain for consistent levels and full-signal master effects.
Tablature now includes a “Save bends when saving XML” option for improved compatibility with PG Music tools. Plus, you can instantly match all track heights with a simple Ctrl-release after resizing, and Add2 chords from MGU/SGU files are now fully supported... and more!
Get started today—first-time packages start at just $49.
Already using PowerTracks Pro Audio? Upgrade for as little as $29 and enjoy the latest improvements!
Order now!
Band-in-a-Box 2026 for Windows Special Offers End Tomorrow (January 15th, 2026) at 11:59 PM PST!
Time really is running out! Save up to 50% on Band-in-a-Box® 2026 for Windows® upgrades and receive a FREE Bonus PAK—only when you order by 11:59 PM PST on Thursday, January 15, 2026!
We've added many major new features and new content in a redesigned Band-in-a-Box® 2026 for Windows®!
Version 2026 introduces a modernized GUI redesign across the program, with updated toolbars, refreshed windows, smoother workflows, and a new Dark Mode option. There’s also a new side toolbar for quicker access to commonly used windows, and the new Multi-View feature lets you arrange multiple windows as layered panels without overlap, making it easier to customize your workspace.
Another exciting new addition is the new AI-Notes feature, which can transcribe polyphonic audio into MIDI. You can view the results in notation or play them back as MIDI, and choose whether to process an entire track or focus on specific parts like drums, bass, guitars/piano, or vocals. There's over 100 new features in Band-in-a-Box® 2026 for Windows®.
There's an amazing collection of new content too, including 202 RealTracks, new RealStyles, MIDI SuperTracks, Instrumental Studies, “Songs with Vocals” Artist Performance Sets, Playable RealTracks Set 5, two RealDrums Stems sets, XPro Styles PAK 10, Xtra Styles PAK 21, and much more!
Upgrade your Band-in-a-Box for Windows to save up to 50% on most Band-in-a-Box® 2026 upgrade packages!
Plus, when you order your Band-in-a-Box® 2026 upgrade during our special, you'll receive a Free Bonus PAK of exciting new add-ons.
If you need any help deciding which package is the best option for you, just let us know. We are here to help!
Band-in-a-Box® 2026 for Windows® Special Offers Extended Until January 15, 2026!
Good news! You still have time to upgrade to the latest version of Band-in-a-Box® for Windows® and save. Our Band-in-a-Box® 2026 for Windows® special now runs through January 15, 2025!
We've packed Band-in-a-Box® 2026 with major new features, enhancements, and an incredible lineup of new content! The program now sports a sleek, modern GUI redesign across the entire interface, including updated toolbars, refreshed windows, smoother workflows, a new dark mode option, and more. The brand-new side toolbar provides quicker access to key windows, while the new Multi-View feature lets you arrange multiple windows as layered panels without overlap, creating a flexible, clutter-free workspace. We have an amazing new “AI-Notes” feature. This transcribes polyphonic audio into MIDI so you can view it in notation or play it back as MIDI. You can process an entire track (all pitched instruments and drums) or focus on individual parts like drums, bass, guitars/piano, or vocals. There's an amazing collection of new content too, including 202 RealTracks, new RealStyles, MIDI SuperTracks, Instrumental Studies, “Songs with Vocals” Artist Performance Sets, Playable RealTracks Set 5, two RealDrums Stems sets, XPro Styles PAK 10, Xtra Styles PAK 21, and much more!
There are over 100 new features in Band-in-a-Box® 2026 for Windows®.
When you order purchase Band-in-a-Box® 2026 before 11:59 PM PST on January 15th, you'll also receive a Free Bonus PAK packed with exciting new add-ons.
Upgrade to Band-in-a-Box® 2026 for Windows® today! Check out the Band-in-a-Box® packages page for all the purchase options available.
Happy New Year!
Thank you for being part of the Band-in-a-Box® community.
Wishing you and yours a very happy 2026—Happy New Year from all of us at PG Music!
Season's Greetings!
Wishing everyone a happy, healthy holiday season—thanks for being part of our community!
The office will be closed for Christmas Day, but we will be back on Boxing Day (Dec 26th) at 6:00am PST.
Team PG
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