They liked what they were told to like.

Look, The Beatles were a seriously backed bidness endeavor to bring US dollars into Britain in a successful effort to create a good export industry at the time the country sorely needed same.

The book might just be more of same, actually.

The effect of the Marshall Plan was far reaching and also imitated by nations other than the ones that lost WWII.

Not that I'm knocking it, though, the "British Invasion" of popular music represented yet another way that we could share our largess with an important ally.

Maybe the kids got to make some choices, but judging from the brands they chose, I'm absolutely convinced that the choices had to come from products made in England. The two famous guitars notwithstanding, the brand-new-always Vox amps, even those funny little mics with the perspex "ring of saturn" around 'em...

The sad thing to me is that it appears that far too many think they know what happened merely from their experience as consumers viewing the situation from the outside.

HMG does not hand out titles for songwriting.

You get knighted for bringin' wealth to the realm.


--Mac