speaking of business and music:
My son grew up working in a pizza shop. When you walked in, the first thing you saw was a map on the wall with a circle on it. The store was in the middle of the circle, and the circle defined their delivery area. They knew it isn't profitable to deliver EVERYWHERE, so they staked out a specific area and worked it.

Now my son plays in a popular 4 piece local smooth jazz group, and they approach it like a business. They have staked out a radius around our town, and they have a list of every place in that radius offering live music. They have a specific goal: to play at least twice a week, and they generally meet that goal.

They all have other jobs, but they feel like that frees them from the anxiety of having to work out of desperation. For most of the members, this is the first band they've ever been in where everybody had the same goals. Nobody believed they were going to hit it big and move to LA or NY... they all just want to play regularly, stay together a very long time and make some money while they do what they love.

Seems to be working.

https://www.dropbox.com/sh/ey71h8ep047758h/AAC12jNM0Hz9Q8zsh5iDeqNHa?dl=0